Chronicler Brand Doctrine™ (CBD)
A 12-module, evidence-driven curriculum for building legendary cannabis brands through history, culture, ethics, and field literacy. Lesson 1 in each module is open; Lessons 2–3 are member-only.
- Each module includes 3 lessons: 1 free, 2 gated. Cards below show instant access.
- Modules 1 & 2 remain as-is (your current live content). Modules 3–12 below are fully aligned and rewired.
- Design: parchment/bronze, subtle hemp/papyrus texture, Choctaw diamond motif accents—elegant, not cliché.
Module 1 — Strategiamology
Strategic origins, framing, and the governing logic behind Chronicler’s brand doctrine.
Module 2 — (Live) Kept intact per current site
Retained styling/structure per your existing published module.
Module 3 — Narratology & Influence Systems
Story mechanics, symbolism, and the levers that move culture. Apply narrative proofs that sell without shouting.
Module 4 — Liturgical Branding & Ritual Design
Turn touchpoints into rites. Engineer repeatable, teachable brand rituals that drive loyalty and cultural belonging.
Module 5 — Mythic Positioning & Lorecraft
Claim narrative territory. Build your canon, lexicon, and shared myths to create gravitational pull.
Module 6 — Soilcraft: The Soilkeeper’s Ledger
Stewardship KPIs, terroir logic, provenance proofs. Design systems that honor land, lineage, and yield.
Module 7 — Citizenry Theory
Build communities of practice. Convert audience into citizens via trust, reciprocity, and shared norms.
Module 8 — Memetics: Language, Lexicon & Cultural Encoding
Engineer contagious ideas. Build a brand lexicon that replicates, spreads, and sticks without paid crutches.
Module 9 — Ethos Economy
Translate culture into commerce without losing soul. From gift-logic to high-trust revenue systems.
Module 10 — Custos Theory (Custodianship & Compliance Culture)
Protect the flame. Align IP, safety, ethics, and community custodianship with day-to-day operations.
Module 11 — Ethnobotany & Field Praxis
Indigenous knowledge meets modern practice. Translate plant lore into frontline literacy and consumer trust.
Module 12 — Founding Rites & Institutionalization
Make it permanent. Encode doctrine into SOPs, training, and cultural rites that survive leadership turnover.
Demonstration of Skill (Body of Proof)
Every module includes tangible artifacts—conversion artillery, cultural audits, provenance badges, and frontline scripts—proving the doctrine in practice. Your team will feel the lift on the floor within weeks, with pathways to up to 50% sales increase in 90 days when fully implemented.
Chronicler Brand Doctrine™ · Module 1
Strategiamology
Strategic storytelling for cannabis brands & dispensaries.
Who It’s For
- Frontliners / Budtenders: confident, compliant storytelling that drives add-ons.
- Managers / BAs: unified messaging across shifts and activations.
- Owners & Founders: credible narratives that hold up under scrutiny.
What You’ll Gain
- An Operating Thesis anyone can say in one breath & execute in one shift.
- A 15-second floor story plus KPI starters that compound weekly.
- A Proof Stack (Lab · Ops · Culture · Customer) to back every claim.
Lesson 1.1 — The Simple Play
A floor-ready story practice you can run in under five minutes.
Start Lesson 1.1Lesson 1.2 — Make It a Habit (Gated)
Turn daily moments into conversion lifts with repeatables and micro-cadence.
Unlock Lesson 1.2Lesson 1.3 — Show the Proof (Gated)
Build a small ‘proof vault,’ measure impact, and document visible results.
Unlock Lesson 1.3
Chronicler Cannabis Historians 